Internet marketing - Wikipedia, the free encyclopedia
Internet marketing, also referred to as online marketing or Emarketing, is the marketing of products or services over the Internet. The Internet has brought many unique benefits to marketing including low costs in distributing information and media to a global audience.
The interactive nature of Internet marketing, both in terms of instant response and in eliciting response, are unique qualities of the medium.Internet marketing ties together creative and technical aspects of the internet, including design, development, advertising and sales. Internet marketing methods include search engine marketing, display advertising, e-mail marketing, affiliate marketing, interactive advertising, online reputation management and also Social Media Marketing Methods such as blog marketing, and viral marketing.Internet marketing is the process of growing and promoting an organization using online media.
Internet marketing does not simply mean 'building a website' or 'promoting a website'. Somewhere behind that website is a real organization with real goals.An Internet marketing strategy includes all aspects of online advertising online activity that promotes a company online, including websites, blog sites, artcile and press releases, online market research, email marketing, and advertising (ppc / banners etc.)
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Definitions of Internet marketing on the Web:define:Internet marketing - Google Search
* Leveraging the Internet as a means of communicating a company’s messaging, attracting prospects and customers, and conducting market research. www.market-vantage.com/resources/glossary.htm
* Strategies and techniques applied on the Internet to support a company's overall online marketing objectives. Internet Marketing is a potentially broad and complex process that can be customized in order to maximize marketing effectiveness. ... www.anduro.com/glossary.html
* The use of the Internet to advertise and sell merchandise or services. This involves use of Web sites and e-mail to inform customers about a product, solicit their questions, and accept their orders directly through the electronic medium. www.denow.com/6gloss/index.html
* Internet marketing is the act of promoting products and services by increasing a web site's online visibility. ... www.trendmx.com/help/website-promotion-glossary.aspx
* (also known as online marketing) the use of the internet to disseminate information, communicate with the marketplace, advertise, promote, sell and/or distribute products or services. wps.pearsoned.co.uk/wps/media/objects/1452/1487687/glossary/glossary.html
* describes all marketing activities on the internet. These include lead generation activities such as SEO and SEM, affiliate marketing, banner ads and emails. More importantly internet marketing also includes market analyses, benchmarking, performance measurement and customer relationship management. www.transdata-inter.co.uk/search-engine-optimisation/seo-jargon.htm
* The application of the internet and related digital technologies to achieve marketing objectives. sensacom.com/web_glossary.html
* Strategies and techniques applied on the Internet to support the organization's overall online marketing objectives. Goals may include driving targeted traffic to a Website and features on the Website to create a desired call to action. ... www.e-traffik.com/resource-center.html
* Internet Marketing is a generic term used to describe techniques that leverage the Internet for driving traffic and customers to one's business. Internet Marketing includes buying advertisement on search engine keyword providers like Google and Overture. ... www.wilsol.net/z_terms.asp
* Methods of using the Internet to promote products and services, includes site optimization, banner ads and pay-per-click. www.sandiegowebpromotion.com/definitions.htm
* Internet marketing is the use of the Internet to advertise and sell goods and services. Internet Marketing includes pay per click advertising, banner ads, e-mail marketing, affiliate marketing, interactive advertising, search engine marketing (including search engine optimization), blog ... en.wikipedia.org/wiki/Internet marketing
